What Is Podchaser and Why Does It Matter?
Podchaser is the IMDb for podcasts — a free database that catalogs every podcast, episode, host, and guest credit across the industry. When we record a podcast episode at High Rise Influence, that’s not the end of the content lifecycle. It’s the beginning. And Podchaser is one of the tools that makes the repurposing and amplification engine work.
When you appear on a podcast, that appearance should live forever in a searchable, linkable database — not just buried in a single RSS feed. Podchaser creates a “creator profile” for every podcast guest and host, tracking every appearance across every show. Think of it as your podcast resume. When someone Googles your name and finds a Podchaser profile showing dozens of podcast appearances across industries, that’s instant third-party credibility you didn’t have to build from scratch.
How Podchaser Fits Into Our Podcast Repurposing Framework
At High Rise Influence, we believe every podcast episode contains at least 10 pieces of content. The podcast video itself is the raw asset. From that, we extract the audio for podcast directories, clip short-form videos for social, pull quotes for graphics, and write long-form articles that embed the episode. But the step most people miss is crediting and cataloging. Every episode should be credited on Podchaser so that the guest’s profile grows, the show’s discoverability increases, and the backlink ecosystem expands.
Step-by-Step: How to Set Up Your Podchaser Profile
Step 1: Go to podchaser.com and create a free account with your email.
Step 2: Verify your email address (check your inbox for the activation link).
Step 3: Search for your name in the “Credits” tab. If you already have a creator profile from someone tagging you, click “Claim Profile” to take ownership of it.
Step 4: Go to your creator profile and click “+ Add Credits.” Podchaser’s algorithm will suggest episodes you may have appeared on — click “Guest” on every one that’s really you, then hit “Save Changes.”
Step 5: For any episodes Podchaser didn’t find automatically, use the “+ Add Credits” button to manually search for the podcast name and add yourself as a guest on the specific episode.
Step 6: Update your profile bio, photo, and social links so the profile looks complete and professional.
This entire process takes about 15 minutes and gives you a permanent, searchable, SEO-friendly record of your podcast authority.
The Bigger Picture: Podcasts as the Authority Engine
Podcasts are the single most efficient way to build authority because they combine long-form video for YouTube and repurposing, audio for podcast directories and commuters, relationship building with the host and their audience, and content generation from every episode.
Podchaser is the connective tissue that ties all those appearances together into one profile that grows over time. For a deeper look at how we think about podcasting strategy, watch Dennis Yu’s episode with Dan Leibrandt filmed at the Great Pyramids: “Dennis Yu on The RIGHT Way To Start a Podcast, The Power Of Repurposing, and Boosting Content.”
To see the growing list of every podcast Dennis Yu has appeared on, visit his Podchaser creator profile.