Task Library
Point an already-winning creative at new untested audience segments via switch boosts – keeping the original post and its social proof – for new reach without new production.
Category: Dollar a Day Campaigns
Use this when a creative has proven itself with one audience and you want to find out how far it travels – switch the targeting, never the post.
Inputs
- A proven winner: creative that beat target cost per result over a full window
- The audience grid with untested segments remaining
- The original post (its post ID and accumulated engagement)
Steps
- Qualify the creative: it already won with a first audience. Switch boosts extend winners; they never rescue losers.
- Preserve the post itself – same post ID – so the accumulated likes, comments, and shares ride along as social proof into every new audience. A re-uploaded copy starts naked.
- Pick the next untested segment from the audience grid: a new geography, a new interest cluster, a new lookalike. One new segment per switch, or the result is unreadable.
- Switch the boost's targeting (or duplicate the ad set against the new segment) at $1/day, leaving the original winner running untouched where it already wins.
- Run the standard 7-day untouched window. The creative is proven, so this is a pure audience test – clean data by construction.
- Compare the new segment's cost per result to the original audience's: beats it or matches → scale (≤2× steps); misses → kill the segment, keep the creative, switch to the next one.
- Walk the grid until the creative stops clearing target – that boundary is its natural reach limit. Rotate the next proven winner in and repeat.
Definition of done (QA checklist)
- Only proven creatives switched; original post ID and social proof preserved
- One new audience segment per switch, at $1/day, original winner left running
- Full 7-day window honored; per-segment verdict (scale / kill) logged against the grid
- Creative's reach limit recorded when found, and the next winner rotated in
- Linked back to the definitive article and relevant siblings
- Complies with Blog Posting Guidelines (if it publishes content)
Example(s)
- Example needed – run the Meta-Article Prompt after first real run (candidate: one winning one-minute video walked across three untested geo/interest segments with the verdict table).
File in the zip: skills/dollar-a-day/execute-switch-boosts-to-new-audiences.md. Download the Task Library zip.
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