For established home-service companies
Get found. Get chosen. Get booked.
The Home Service Growth System combines Maps visibility, proof-driven content, and call conversion in one done-for-you retainer—so the reputation you have already earned turns into more qualified local calls.
One done-for-you system · $3,500/month
One offer. Three connected components. A clear record of what we did and what changed.
Real operator · real conversation
See the people behind the proof.
Sal Sciorta of Plumbing Pros and Dennis talk through the real work of building local visibility and trust. That same inspectable evidence—owners, crews, jobs, reviews, calls, and published assets—runs through this offer.
Diagnosis before prescription
One easy path from audit to execution.
Most referred clients can understand the whole offer in a minute. If you want to inspect the machinery, every card opens the deeper scope, SOPs, skill files, work samples, and evidence.
Built with operators, not in a lab
Home-service experience across the trades.
Our audits, systems, and public examples include real operators in HVAC, plumbing, roofing, landscaping, and other local-service categories.
Roofing operatorsBrad Strawbridge with roofing professionals at a CertainTeed workshop. Read the sourced Capital City Roofing story.
HVAC executionDennis reviewing an HVAC marketing video during live Office Hours. See the public audit library.
Published operator proofThe Local Marketing Secrets channel documents real interviews and public work across the trades.
Go as deep as you want
Three components. Full transparency.
These are connected parts of one engagement—not separate packages. The audit and weekly MAA determine which bottleneck gets the most attention next.
01 · Get Found
Maps Visibility
We improve and monitor how your company appears across Google Maps and local search in the service areas that matter.
- Google Business Profile optimization
- Priority service and location-page improvements
- Review, citation, and entity signals
- Geo-grid and local visibility measurement
02 · Get Chosen
Proof & Content
We turn the proof already inside your business—jobs, reviews, people, photos, and videos—into content that helps prospects choose you.
- Content capture and topic planning
- Video, article, short-form, and proof repurposing
- Publishing across agreed owned and social channels
- Job, customer, crew, and founder proof organized for buyers
03 · Get Booked
Calls & Conversion
We connect visibility and trust to measurable opportunities, then improve the path from click to qualified call or booking.
- Call, form, analytics, and conversion tracking
- Landing-page and booking-path improvements
- LSA, paid search, and retargeting when prescribed
- Lead reactivation and ongoing conversion optimization
Inspect the entire operating system: SOPs, skills, samples, and execution records
Most clients want us to run the system. For operators, marketers, and technical reviewers who want to verify the work, we publish the machinery too.
How it starts
From diagnosis to execution.
The audit gives us the baseline. The first 90 days fix the plumbing, launch the priorities, and establish the measurement loop.
Share your business, website, Google Business Profile, and market.
We identify the strongest opportunities and the leaks costing you calls.
We confirm access, scope, locations, and the measurement baseline.
Each MAA shows what shipped, what changed, and what happens next.
Fit
Built for established operators.
Our typical client is an HVAC, plumbing, roofing, electrical, or related home-service company with:
- An operating team and capacity to handle more calls
- Approximately $2M+ in annual revenue
- Roughly 200+ Google reviews and a strong rating
- Real job, customer, and team proof we can use
- Willingness to grant the access required to do and measure the work
This is not designed for pre-revenue companies, operators trying to manufacture a reputation from nothing, or anyone expecting guaranteed rankings or lead counts without participation.
One retainer · no tier comparison
per month
All three components are included. We sequence the work according to your audit and ongoing MAA.
- Ad spend paid separately
- Scope and location count confirmed before enrollment
- Initial term and cancellation terms confirmed in writing
- No guaranteed ranking or lead count
Straight answers
Frequently asked questions.
Do I have to complete the Quick Audit first?
We recommend it because the audit determines what should happen first. Existing clients and referred buyers who have already been approved can enroll directly; onboarding still establishes the baseline.
Can I buy Maps Visibility or Content by itself?
They are components of the Home Service Growth System, not separate public starter packages. We occasionally approve limited relationship-based scopes for existing clients, close referrals, or special projects, but those are not public tiers.
Do all three components run at the same intensity every month?
All three remain part of the engagement, but the work is sequenced around the current constraint. Your MAA shows what we prioritized, why, and what comes next.
Is advertising spend included?
No. Media spend is paid separately and directly by you. When paid media is appropriate, the audit confirms the recommended channels and budget.
Do you guarantee rankings or a specific number of leads?
No one controls Google, ad platforms, competitors, or customer demand. We commit to documented execution, measurement, and clear Metrics → Analysis → Action—not an invented outcome guarantee.
Can I see exactly how the work is done?
Yes. The component sections link to our SOPs, skill files, work samples, audit examples, Asset Tracker, and execution systems.
Ready to turn your reputation into more qualified local calls?
Start with the free diagnosis—or enroll directly if a trusted partner or Local Service Spotlight team member already sent you here.