Task Library
Read engagement, watch time, shares, and comments across recent organic posts to find the proven winners that deserve $1/day amplification – boost winners, never hopes.
Category: Dollar a Day Campaigns
Use this when plumbing is live and you need to choose which content gets budget – the answer is in the organic data, not in anyone's opinion.
Inputs
- 60-90 days of organic posts across Facebook, Instagram, YouTube, TikTok, LinkedIn
- Per-post metrics: reach, reactions, comments, shares, and watch time for video
- The GCT baseline from the prerequisites gate (Goals tell you what "worth amplifying" means)
Steps
- Pull every organic post from the period into one sheet: platform, format, topic, reach, engagement, watch time.
- Read the four signals: engagement rate (reactions + comments + shares ÷ reach), watch time (average duration and completion on video), shares (the strongest vote – someone staked their reputation on you), and comment quality (real questions and stories beat emoji strings).
- Rank against the account's own baseline. A winner is a post doing 2-3× your median – relative outperformance, not vanity absolutes.
- Shortlist 3-5 winners and write a one-line GCT for each: which Goal it serves (audience, engagement, or conversion), why the Content worked, and who it resonated with (the Targeting clue).
- Apply the 90/10 Greatest Hits rule: amplification budget goes to proven content; only ~10% funds untested new ideas.
- Confirm each shortlisted post is boostable: published by the right page, no music/rights problems, landing path working.
- Hand the shortlist to audience layering and the $1/day test matrix.
Definition of done (QA checklist)
- One sheet covering 60-90 days of posts with all four signals scored
- Account baseline (median engagement) documented; winners identified as 2-3× outliers
- 3-5 post shortlist, each with a one-line GCT note
- Every shortlisted post verified boostable
- Linked back to the definitive article and relevant siblings
- Complies with Blog Posting Guidelines (if it publishes content)
Example(s)
- Worked example to document: Marko Sipila (HVAC Quote) – one-minute answer videos that earned outsized watch time organically were the ones promoted to $1/day. Example needed – run the Meta-Article Prompt after first real run.
File in the zip: skills/dollar-a-day/identify-signals-worth-amplifying.md. Download the Task Library zip.
Index: Task Library. Article guidelines.