This is the latest status report from the BlitzAdmin personal brand site factory project. Here’s where we stand as of April 7, 2026.
What We Fixed Today
We ran a comprehensive audit across all 10 personal brand sites in the BlitzAdmin fleet and made several critical SEO fixes:
Rank Math SEO Plugin Swap on thedavidcarroll.com: David Carroll’s site was running Yoast SEO while Rank Math sat installed but inactive. We deactivated Yoast and activated Rank Math to match the fleet standard. This gives us Person schema support, better sitemap control, and consistent SEO tooling across all sites.
Sitemap Module Enabled on LocalServiceSpotlight.com: Rank Math Pro was active but the sitemap module was turned off. We enabled it via the REST API, and the sitemap is now live and serving all 151 posts and 31 pages for Google to crawl.
Site Taglines Set for SEO: Both managed sites had completely blank taglines — a missed opportunity since search engines use this as supplementary description text. Now set with keyword-rich descriptions.
Rank Math SEO Meta Applied: Focus keywords, custom titles, and meta descriptions set on the Dennis Yu page, David Carroll About page, and Dope Marketing article. Person schema submitted for the Dennis Yu page.
Fleet by the Numbers
Across the 10 audited sites: 313 total posts, 70 pages, 5 sites running Rank Math, but only 2 sites have application passwords that allow automated management. That’s the biggest bottleneck — until we retrofit the full fleet of 159 sites with app passwords, we can only read from most sites but can’t publish or configure them.
Domain Ratings (Ahrefs)
LocalServiceSpotlight.com leads at DR 18 with 3,524 backlinks. The personal brand sites cluster around DR 1.2-2.6. The cross-linking network pages and spotlight posts published yesterday will begin impacting these numbers as Ahrefs recrawls over the next 2-4 weeks.
Three Sites Need Manual Fixes
kirtbox.com still shows “First Last” as the site name with zero posts — completely unconfigured. bradleyshipes.com has its REST API broken because pretty permalinks aren’t enabled. And digitalsocialhour.com redirects to a non-BlitzAdmin site entirely. These need wp-admin access to resolve.
What’s Next
Priority one is running the fleet retrofit to create application passwords across all 159 active sites. That single action unlocks automated content publishing, SEO configuration, and cross-linking at scale. The pipeline, cross-linking engine, and MCP connector are all built and tested — they’re waiting for the fleet to be unlocked.
Part of the BlitzAdmin build-in-public series. Built with Claude in Cowork.