George Paladichuk breaks down how gutter businesses can profitably run Google Ads to generate qualified leads — without wasting budget on clicks that never convert.
Key Takeaways
George covers the campaign structure, keyword strategy, and ad copy principles that work specifically for gutter services. He explains why most gutter companies lose money on Google Ads — broad match keywords, poor landing pages, and no conversion tracking — and how to fix each problem.
The video includes specific budget recommendations for different market sizes and a framework for calculating your maximum cost-per-lead based on your average job value and close rate.
Watch the Full Video
Watch on the Gutterwise Marketing YouTube channel.
George Paladichuk runs Gutterwise Marketing and hosts the Gutterwise Marketing Podcast. Visit georgepaladichuk.com.