Create and Send Thank You Machine Videos

Task Library

Record and send one-minute personalized thank-you videos as part of amplification – public gratitude that the recipient shares, compounding reach for free.

Category: Content Factory – Promote

Use this when someone did something worth acknowledging during the campaign – a referral, a review, a share, advice, a milestone – and that gratitude can become amplification content.

Inputs

  • A trigger moment: milestone, referral, review, advice received, or a problem someone solved
  • A phone (no production gear) and the recipient's name and social handle
  • Access to the brand's social channels and Dollar a Day setup

Steps

  1. Catch the trigger fast – gratitude has a half-life. Same day beats next week.
  2. Record a one-minute phone video, unscripted: name the person, say exactly what they did, explain why it mattered to you or the result it produced. Specific beats polished.
  3. Send it directly first (DM, email, or text) – the private thank-you is the relationship move.
  4. Post it publicly and tag the person so they see it and share it with their own audience – their share is the amplification.
  5. Process it through the Content Factory: social post, blog excerpt, testimonial pull, ad creative, and email mention as fits.
  6. Boost the public post with $1/day to reach people similar to the person thanked (their peers are your audience).
  7. Log the trigger → video → response chain; recurring trigger types belong in the post-project checklist and weekly routine.

Definition of done (QA checklist)

  • Video is one minute, unscripted, names the person + what they did + why it mattered
  • Sent privately AND posted publicly with the person tagged
  • Repurposed through the Content Factory; $1/day boost running behind the public post
  • Trigger and outcome logged (shares, replies, reciprocal mentions)
  • Linked back to the definitive article and relevant siblings
  • Complies with Blog Posting Guidelines (if it publishes content)

Example(s)

  • Worked example to document: a thank-you to a referring client such as Cam Hazzard or George Paladichuk (NaiL AI), boosted to their peer audience. Example needed – run the Meta-Article Prompt after first real run.

File in the zip: skills/content-factory-promote/create-and-send-thank-you-machine-videos.md. Download the Task Library zip.

Index: Task Library. Article guidelines.

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